








ICCO is bringing the power of global PR to Cannes Lions once again — creating a vibrant hub where global leadership voices, dynamic panel discussions, and interactive roundtables come together in one place.
From bold ideas to real-world insights, PR in Cannes is designed to spark meaningful conversations, showcase the evolving role of our industry, and foster the kind of high-value networking that only happens when the world’s communications leaders connect face-to-face.
IMPORTANT - “Those who have expressed interest may have received a confirmation email. If you have access to the beach, you will be receiving further details. If not, thank you for your expression of interest - we hope to see you next time.”
SCHEDULE
1:30 pm – 5:30 pm
ICCO Board Meeting
24 June 2026
09:30 am – 10:30 am
ICCO Roundtable – The Era of Relationship Capital
15:30 – 15:50
PVBLIC Foundation / UNOOSA
Earth Seen from Space: The Story We're Still Not Telling
15:50 – 16:10
FIBEP World Media Intelligence Association
AI Is the New Media: Evolving Media Intelligence for PR Measurement
16:10 – 16:30
Worldcom PR Group
Words Matter, People Matter: The Importance of Bringing a Local Perspective to Global Communications
16:30 – 16:50
University of South Carolina
The Future of Trust: How AI, Sport and Storytelling Are Shaping Brand Power
16:50 – 17:10
Kruger Media + Kaizzen Communication
Make Some Noise: Going Bold with Experiential PR in the AI Age
17:10 – 17:30
M&A Advisory





































