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Global Awards

Watch 2025 Highlights

ABOUT THE AWARDS

ICCO Global Awards: The Global Stage for PR’s Defining Work

In a profession often measured by recognition, the ICCO Global Awards place the focus where it truly belongs: on ideas that matter, campaigns that resonate, and storytelling that drives real influence. This is where public relations is examined at its highest level and not just for creativity, but for its ability to shift perspectives, build trust, and create lasting impact.

Evaluated by a distinguished international jury, the ICCO Global Awards honour the craft behind the campaigns - the insight, the strategy, and the execution that elevate communications from noise to meaning.

Each year, the global PR community gathers in an iconic setting to celebrate not just winners, but the work itself - the thinking, the ambition, and the stories that are redefining the future of our profession.

📅
DATE
12 November 2026
📍
VENUE
Milan, Italy
CALENDAR

Dates to Remember 2026

Five key milestones from submission to the awards night.

01 EARLY DEADLINE
Monday
15 June 2026
02 REGULAR DEADLINE
Friday
28 August 2026
03 JURY EVALUATION
Phase
15 – 25 September 2026
04 SHORTLIST ANNOUNCEMENT
Thursday
01 October 2026
05 AWARDS ANNOUNCEMENT
Thursday
12 November 2026
AWARDS

Categories

Five families of recognition spanning teams, regions, industries, craft and lifetime achievement.

Team Awards Categories

Large Consultancy of the Year

This category is open to networks with over 50 members of staff, whether multi-discipline or niche. As with all team categories, judges will look for evidence of financial performance, staff and client retention, diversity and innovation: the make-up of your workforce, both gender and ethnicity; talent management and mentoring programmes for under-represented groups.

REGIONS: EUROPE · MIDDLE EAST AND AFRICA · ASIA PACIFIC · AMERICAS

Mid-size Consultancy of the Year

This category is open to networks with under 50 members of staff, whether multi-discipline or niche. As with all team categories, judges will look for evidence of financial performance, staff and client retention, diversity and innovation: the make-up of your workforce, both gender and ethnicity; talent management and mentoring programmes for under-represented groups.

REGIONS: EUROPE · MIDDLE EAST AND AFRICA · ASIA PACIFIC · AMERICAS

Championing Diversity Award

This award recognises PR consultancies championing diversity, inclusivity and change within the industry. This could include both internal or client work to attract and retain a more diverse workforce, to ensure that talent from all backgrounds are reaching leadership levels, or to engage with, and learn from, diverse audiences in new ways that deliver measurable communications or business success.

Special ICCO Global Award for Improving Society and Reputation of PR

OPEN CATEGORY

PR Leader of the Year

An award for an individual who has shown great leadership and achieved greatness with excellent results. This award will be given to an individual (or joint consultancy heads) who has/have delivered outstanding performance to clients, made a significant contribution to the industry and to their consultancy.

OPEN FOR ICCO MEMBERS ONLY

Rising Star of the Year

An award for any young individual (under 30 years old) with the great potential to become industry leader of the future — and who has achieved greatness already.

OPEN FOR ICCO MEMBERS ONLY
Geographic Awards Categories
  • Campaign of the Year: Central, Eastern and Southern Europe
  • Campaign of the Year: Western and Northern Europe
  • Campaign of the Year: Americas
  • Campaign of the Year: Middle East and Africa
  • Campaign of the Year: APAC
Industry Award Categories
  • Automotive and Transport Award
  • Professional Services Award
  • Technology Award
  • Not for Profit or Charity Award
  • Health, Wellness and Wellbeing Award
  • Infrastructure (Construction, Energy, Manufacturing &Real Estate) Award
  • Sport and Entertainment Award
  • Consumer Goods Award
Specialist Award Categories
  • Best Digital, New Media and Influencer Marketing Campaign
  • Best Use of AI in a Campaign
  • Best B2B Campaign
  • Best Internal Communications and Employer Branding Campaign
  • Best ESG Campaign
  • Best Strategy and Evaluation in a Campaign
  • Best Media Relations Campaign
  • Best Public Affairs Campaign
  • Best Event, Launch or Stunt in a Campaign
  • Best Crisis Management Campaign
Special Category (ICCO does not accept any entries for this category. Nominations are made only by the ICCO Board.)
  • Hall of Fame
  • GWPR and ICCO Angela Oakes Award
SUBMISSION

Entry Process

To enter, please register as a Participant and fill in the details as asked.

01

Registration

After you register and log in, you will be able to add entries on the ICCO Awards system. On your Home page, you will see a dashboard displaying all the categories that you have entered.

You can view your entries as well as edit them until they are locked in.

02

Submission Requirements

For Geographic, Industry, and Specialist Awards – we require two things:

a) A4 storyboard (submitted in PDF format) Watch Video

Storyboard: A storyboard should have

  • Objective
  • Strategy
  • Idea or tactic
  • Result

b) Logo of the brand whose campaign you are entering (submitted in PNG/JPG format)

03

Team and Individual Entries

For Team and Special Individual Awards – we require an A4 Storyboard (submitted in PDF Format), not more than two pages.

Ensure you upload a separate storyboard for every category you wish to enter.

04

Review & Lock

An entry is locked in once the payment is made. Post payment, an entry CAN NOT be edited.

05

Confirmation

All completed entries will be acknowledged online at the time of submission and a confirmation email will be sent containing details of your entry/entries. Please check all details in your confirmation email and contact us if you have any queries.

If you do not receive this confirmation email, please contact awards@iccopr.com

06

Important Note

⚠ Any entry which is not in compliance with the entry guidelines will be disqualified.
GUIDELINES

Entry Guidelines

Read carefully before you submit. Entries that don't meet the guidelines below will be disqualified.

01 Compliance
Any entry which is not in compliance with the entry guidelines will be disqualified.
02 Eligibility
+
Entries may be submitted by organisations or their representatives, as long as full approval is sought from all parties before submission.

The ICCO Global Awards are open to individuals & teams from consultancies and corporate communication teams.

A campaign/project undertaken between January 2025 – April 2026 will be eligible for ICCO Global Awards 2026. The campaign may be ongoing at the time of submission.
03 Eligible campaign window
+
A campaign/project undertaken between January 2025 – April 2026 will be eligible for ICCO Global Awards 2026. The campaign may be ongoing at the time of submission.
04 File naming
+
Avoid using special characters like (‘ * ^ “) in file names, descriptions, and titles.
05 Storyboard format & size
+
The file size of the storyboard must not exceed 2 MB.

The storyboard must be uploaded in PDF format only. The PDF must not exceed two-pages.
06 Storyboard typography
+
Ensure the font size used on the storyboard is 10 or 12, preferably Arial or Calibri font type. It should be readable.
07 Supporting materials
+
If you wish to share additional information, you may add up to five links on the dashboard as supporting materials.
08 Images & logos
+
Images and logos:

Upload the official logos of the brand whose work you are submitting. These logos will be used in the event brochure, on the awards night, and on the website, should you get shortlisted.

All logos submitted may be in .jpg format only and file size not exceeding 1 Mb.
EVALUATION

Judging Criteria

Each entry scored out of
40 total points

The jury pre-scores are combined and the highest-scoring entries form the shortlists.

Two-phase review
Phase 1 → Phase 2

Pre-scoring by specialist groups, then a senior panel ranks shortlisted entries.

01The Jury will be split into groups. Each group will review the allotted entries and pre-score them based on certain set parameters.
02All categories will be scored based on the A4 Storyboard.
03In the second phase of judging, the jury will evaluate the highest-scoring entries from the first phase and rank them to come up with the winners for each category.
04The shortlists of the Awards categories will be announced on 01 October, 2026.
05The winners will be announced at the awards ceremony on 12 November 2026.
06The Jury will consider the storyboard as the primary source of information for the entry submitted. Ensure that your storyboard is creative, informative and captures the complete essence of your campaign.
07Campaign categories — Geographic, Industry & Specialist: the Jury will look at the strategy developed on the basis of insights, effective implementation, and tangible demonstrable results that link to your objectives in the entry.
08Team and Special Categories: the Jury will look at different criteria mentioned in the description above.
09Hall of Fame Award and Special Awards have been added to honour extraordinary work in the field of PR and Communications. The winners for these categories will be nominated by the ICCO Board.
ON THE HORIZON

More to be revealed

Jury

COMING SOON

Partners

COMING SOON

2025: Award Gallery

COMING SOON

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